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00:00 Better PPC Housekeeping - Why you should download your bulk file every week!
00:07 If you are not regularly downloading your backup bulk sheet at least once a month,
you are living dangerously
00:23 Navigating through the Advertising Campaign manager
00:30 If something happens or goes wrong, you can revert back to how you work
00:38 Go to Sponsored ads then, click on Bulk Operations
00:42 Showing the Bulk Operations page on Amazon and explaining how it works
00:52 This is advertising equivalent of the listing side of the platform
00:57 Explaining the importance of the Bulk Operations sheet
01:16 Amazon will just back up your advertising campaigns for about 60-90 days
02:08 They recently change the format
02:20 The new format allows you to catch all the new campaigns not just sponsored products
02:26 It's definitely an advantage to use the new format
02:40 Click on the date range depending on what you are doing
02:47 What we do in My Amazon Guy is that we download back up at least once a week
03:01 Highlighting on the page which one you want to exclude in the spreadsheet
04:16 Create a spreadsheet for download
04:39 Showing the account's spreadsheet
04:45 Walkthrough the data that are in the spreadsheet
05:35 Make sure to download your Bulk sheet once a week and save them

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Discussing Talent vs Work Ethic and much more - AMA 10 - Coach Zahabi