The Power Table with Taylor Smith How to Attend Events & Actually Get RESULTS with Jillian Murphy
Jul 15, 2025
Jillian Murphy, a seasoned sales coach with 20 years of experience, shares her insights on maximizing ROI from networking events. She emphasizes the importance of intentionality in choosing events that align with business goals. Jillian encourages stepping out of comfort zones to connect with unfamiliar faces, highlighting strategies for fostering authentic connections. She discusses how providing value can open doors for opportunities and explains the significance of clear communication for securing speaking engagements. Diverse networking is seen as a catalyst for growth.
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Clarify Your Event Goal First
- Get crystal clear on your business goal before buying event tickets.
- Choose events that align directly with that goal (clients, collaborators, learning, or community).
Picked An Event To Deepen A Friendship
- Jillian chose Trent Shelton's event to expand her network and deepen a friendship with Shelby.
- She picked the event because it matched her specific goal of meeting new people and building relationships.
Vet Events By Speakers And Attendees
- Evaluate events by checking the speaker lineup and past speakers before buying.
- Scroll event social posts to see who attended previously and whether your ideal clients were in the room.