Pragmatism in Practice

The ethics of data

Mar 12, 2025
In this engaging discussion, Tiankai Feng, Head of Data Strategy & Governance at Thoughtworks Europe, and Emily Gorcenski, VP of Data and AI Service Line, dive deep into the ethics of data management. They address the urgent need for responsible data practices that balance innovation with sustainability. The conversation explores the impact of data on communities, the importance of diverse perspectives in decision-making, and how to foster a supportive culture for data-driven strategies. Their insights are a must for anyone in the field looking to navigate ethical challenges.
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ANECDOTE

Data Centers' Impact

  • Emily Gorcenski recounts alarming trends like machine learning bias in facial recognition systems.
  • She highlights data centers' increasing environmental impact, citing rising energy prices in Virginia due to their high resource consumption.
ADVICE

Data Hoarding

  • Avoid data hoarding; the value of unused data diminishes over time.
  • Develop practices to use data rapidly, discard ephemeral data, and validate its removal.
INSIGHT

GenAI and Unstructured Data

  • The rise of GenAI increases the importance of unstructured data, leading to new data hoarding risks.
  • Existing unstructured data often lacks quality checks, posing challenges for GenAI applications and value generation.
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