Ep. 606 Building a Case Video Library with Dr. Rusty Hofmann

Jan 11, 2026

Dr. Rusty Hofmann, an interventional radiologist and chief of industry partnerships at Stanford, shares insights on creating impactful digital education through his Wisdom platform. He discusses the importance of mobile microlearning, emphasizing bite-sized video 'pearls' for medical training. Rusty provides startup advice for entrepreneurs, highlights included health’s virtual care success with employers, and outlines how Wisdom integrates analytics to enhance professional development. He also contrasts Wisdom with other platforms and sets goals for global educational impact.

Ask episode

AI Snips

Chapters

Transcript

Episode notes

INSIGHT

Mobile Microlearning Replaces PowerPoints

Medical learning is shifting to mobile-first, microlearning formats that mimic intimate, in-room teaching.
Rusty Hofmann believes 2–5 minute videos and chalk-talk style content fit modern learners better than PowerPoint slides.

ADVICE

Use Your Phone To Create Pearls

Record short 2–5 minute 'pearls' on your iPhone and upload them to Wisdom.
Let the platform edit, caption, and package them so you avoid heavy production work.

ADVICE

Contribute Without Travel Or Invites

Contribute short case-based clips; Wisdom will handle editing and packaging.
You don't need invites or travel—just record and the team will prepare the final pearl.

Get the Snipd Podcast app to discover more snips from this episode

Get the app

The modes and methods of medical education have changed drastically in the past decade. Social media, podcasts (like this one), and other on-demand learning formats have fundamentally shifted how healthcare professionals stay up to date and advance their practice. So what’s next? Dr. Rusty Hofmann, former chief of interventional radiology at Stanford, current Chief of Industry Partnerships for Stanford Healthcare, and Medical Director of Cardiac and Interventional Services at Stanford, joins host Dr. Aaron Fritts to discuss how he’s redefining the future of personalized learning.

---

SYNPOSIS
Dr. Hofmann shares an update on his company, Grand Rounds—now called Included Health—a personalized healthcare platform delivering virtual primary and specialty care to millions of Americans. Dr. Hofmann reflects on the journey behind Included Health and introduces his latest venture, Wysdom, a next-generation learning platform reimagining medical education through short, TikTok-style videos created by clinicians, for clinicians. He dives into the innovation of building a peer-reviewed, clinician-driven video library centered on real-world clinical cases. He discusses both the challenges and transformative potential of technology in medical education, spanning learners from trainees to seasoned clinicians. The episode concludes with his perspective on what’s next—and where the company is ultimately headed.

---

TIMESTAMPS

00:00 - Introduction
03:23 - Grand Rounds and Included Health
05:29 - Challenges in Healthcare and Entrepreneurship
12:28 - The Evolution of Medical Education
16:37 - Creating and Sharing Medical Content
20:52 - Curation and Organization of Medical Content
27:41 - Morning Rounds: A Social Media Platform for Healthcare Professionals
30:08 - Educational Content and Industry Collaboration
35:08 - Creating Engaging and Practical Medical Videos
40:55 - The Future of Medical Education
48:18 - Final Thoughts and Reflections

---

RESOURCES

VI Episode 100
https://www.backtable.com/shows/vi/podcasts/100/why-dr-rusty-hofmann-built-an-innovative-digital-health-company

Wysdom Website
https://www.medicalwysdom.ai/home