#35 Resolving Buying Group Conflict with Howard Brown, Founder and CEO of Revenue.io
Aug 10, 2022
32:28
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The theme for August on the Winning the Challenger Sale is Resolving Buying Group Conflict. WTCS host, Jen Allen, is joined by Howard Brown to discuss nontraditional ideas for how sellers can manage the inevitable buyer dysfunction that happens when multiple stakeholders are involved in the decision.