Short Wave The Science Behind Storytelling
Aug 19, 2020
Liz Neeley, Executive Director of Story Collider, dives into the art of storytelling in science communication. She shares how personal narratives can enhance understanding and challenge stereotypes about scientists. The conversation explores the ethics and power of storytelling, especially in addressing diverse identities and experiences. Liz highlights a paleontologist's discovery to illustrate narrative transportation's immersive nature and also discusses the impact of sharing personal stories on identity, especially in difficult social contexts.
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Storytelling's Power in Science
- Liz Neely initially viewed storytelling as a distraction in science, prioritizing serious scientific work.
- Her perspective shifted after working in science communication and recognizing the power of narratives.
Stories Enhance Understanding
- Studies in health communication show that stories are more engaging and relatable than facts alone.
- People understand and retain information better when it's presented in a narrative format.
Narrative Transportation
- Narrative transportation, the feeling of being immersed in a story, enhances engagement and perspective-taking.
- This immersion can lead to attitude shifts and changed perspectives on scientific topics.