Designed this way Anant Ahuja | Business of Design • Events • Graphic Design • Branding
Mar 23, 2020
Anant Ahuja, a creative entrepreneur and design evangelist from New Delhi, shares his inspiring journey. He discusses launching his first company, Inchworks, at 23 and the challenges that ultimately led to its closure. Anant emphasizes the importance of sustainable growth in entrepreneurship and offers invaluable tips on networking and time management. He also dives into founding The Irregulars Art Fair and creating impactful branding for clients like Airbnb, showcasing his innovative approach to design and community building.
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Early Hustle Bought His First Phone
- Anant hustled as a teenager doing club promotions and bought his first phone at 16 with earned money.
- Early real-world hustling taught him to network and sell himself beyond school confines.
Practice Beats Early Theory
- First-year design foundations felt irrelevant until hands-on digital tools clicked in later semesters.
- Mastery began when Anant obsessed over the pen tool and practical exercises, not theory alone.
Thrown In The Deep End At Saatchi
- Anant was thrust into big client work on day two at Saatchi & Saatchi and delivered major collaterals quickly.
- He demanded a raise within months after handling high-stakes work under pressure.