Big Technology Podcast

X's CEO Speaks, AI's Real Impact On Hollywood, The Streamflation Crisis — With Julia Boorstin

Aug 11, 2023

Julia Boorstin, CNBC's senior media and tech correspondent and author of 'When Women Lead,' joins the discussion to dive into the shifting landscape of media. She explores X's ambition to evolve into an 'everything app' and the challenges advertisers face in the age of AI. The concept of 'streamflation' is unpacked, highlighting Disney's new strategies. Julia also emphasizes the importance of female leadership in driving positive financial outcomes and addresses the biases female CEOs face in the media.

50:15

Episode guests

Julia Boorstin

AI Chapters

Episode notes

Intro

4min

Navigating Advertising in the Age of AI and Social Media

23min

Navigating Changes in Media: Disney's Strategic Shift and the Rise of Streamflation

5min

Streaming Costs and Gender Disparities

11min

Unpacking Gender Bias in Horse Racing and Beyond

2min

Media Attention's Impact on Female CEOs and Upcoming Industry Conference

2min

Julia Boorstin is a senior media and tech correspondent at CNBC and author of When Women Lead: What We Achieve, Why We Succeed and What We Can Learn. She joins Big Technology Podcast this Friday to break down the week's news. We cover: 1) Linda Yaccarino's message to advertisers 2) X's goal of becoming an "everything app" 3) AI and the Hollywood Strikes 4) Disney's entrance into sports betting. 5) "Streamflation" 6) Julia's book, and the positive financial impacts of female leadership and representation. 7) A preview of the upcoming Code conference.

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