139: Balancing Household Labor and Business Growth with Audra King of She Loves Her Biz

In this empowering conversation, business coach Audra King joins us to explore how the division of household labor directly impacts women entrepreneurs and their ability to thrive creatively and financially. We unpack the concepts of mental load, invisible labor, and why so many women feel like the “default” parent or household manager...even while running full-time businesses.

Audra shares practical strategies for having collaborative, non-accusatory conversations with your partner, drawing on insights from Eve Rodsky’s Fair Play framework. You’ll learn why fair doesn’t have to mean 50/50, how to identify and release guilt around taking time for your creative work, and how shifting household roles can unlock more energy, focus, and joy in your business.

If you’ve ever felt overwhelmed by the weight of running a household while trying to grow your creative business, this episode will help you reclaim your time, protect your creative energy, and advocate for the fairness you deserve.

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