Mission Daily The Private Equity Playbook: A Guide for Entrepreneurs and Investors with Adam Coffey
Jan 30, 2025
Join Adam Coffey, a renowned business leader and author of bestsellers on private equity, as he delves into the secrets of building generational wealth. He discusses how private equity can enhance an exit strategy and the pivotal factors that make a business appealing for investment. Adam shares insights on profitable opportunities across various industries and the importance of buying established businesses over launching startups. He also predicts exciting trends for 2025, highlighting the potential resilience and growth in the private equity landscape.
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Private Equity's Massive Growth
- Private equity owns over half of all companies bought and sold globally nowadays.
- The industry grew from $800 billion to more than $7 trillion in assets under management.
Ideal Earnings for PE Investment
- Focus on buying companies with around $4 million in earnings for initial private equity investment.
- Smaller companies can either be a small platform or an add-on to larger platforms, both viable paths.
Startups vs Existing Companies Risk
- Only 7% of the 34 million US small businesses reach $1 million in revenue.
- Startup failure is high, but buying an existing company reduces risk by leveraging historical performance.
