Jeraldine Phneah: Creator Learnings, Personal vs. Audience Growth and Regret Minimization - E107

Jeraldine Phneah (彭嘉琳) is a Millennial Content Creator who cares about the challenges and aspirations of her generation. To empower them, she creates content around how Millennials can cope with the high cost of living, build rewarding careers, strive for the best for their families, and lead meaningful lives. She also pushes for policies to uplift her generation. 

When Jeraldine first graduated, she quickly realized that the job market, economy, and the world we live in today are just radically different from that of the previous generation. Jobs were being displaced due to technology, there were cases of discrimination against Singaporeans in our own country; and our starting salaries have not grown as fast as our cost of living. 

From talking to her peers, she learnt that many were dealing with similar challenges. They were anxious about falling behind and not being their ideal self; fearful of not being able to find a career which they could thrive in and overwhelmed with the steep learning curve of adulting.  Through her content, she hopes to share her experiences, learnings and advocate for her generation. 

Ultimately, she believes that all hard working Singaporeans should be given the right tools and support to pursue their dreams, to strive for the best for themselves and their families.

Jeraldine Phneah was listed as the youngest honoree on LinkedIn Top Voices 2020. She was also profiled by Her World Magazine as part of their 60th Anniversary. She is also a recipient of the Women Leading Change Award (Rising Star) by CampaignAsia. She has been featured on Forbes, Channel News Asia, The Straits Times, Lianhe Zaobao, and Cleo Magazine. 

 

Show notes at: https://www.jeremyau.com/blog/jeraldine-phneah

You can find the community discussion for this episode at: https://club.jeremyau.com/c/podcasts/jeraldine-phneah

This episode is produced by Kyle Ong.