Lay of The Land #188: Joe Pulizzi (Tilt Publishing & Content Entrepreneur Expo) — Content Marketing, Community, and Cleveland
Joe Pulizzi is a serial entrepreneur and deeply passionate about all things content marketing and entrepreneurship —
- he is the bestselling author of seven books including Content Inc., selling over 500,000 copies worldwide with his work featured New York Times, Insider, Entrepreneur, and other notable publications
- he hosts multiple podcasts and writes Orangeletter, a weekly newsletter with over 50,000 subscribers delivering actionable life, marketing, and business tips for content entrepreneurs,
- He’s also the founder of multiple successful startups including, Content Entrepreneur Expo (which is hosted here in Cleveland where Joe and his family live), Content Marketing Institute (which he successfully exited in 2016), Content Marketing World, and The Tilt where he’s crafting the future of publishing, providing authors with the tools, support, and platform to turn their stories into published successes.
The thread that ties Joe’s work together is content marketing, a term he first used in 2001 and has championed since. In just a few minutes of talking with Joe, it’s easy to grasp why he’s amassed hundreds of thousands of followers across social media platforms like LinkedIn, X/Twitter, and others.
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LINKS:
https://www.joepulizzi.com/
https://cex.events/
https://www.thetilt.com/
X / Twitter: @JoePulizzi
LinkedIn: Joe Pulizzi
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Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.
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