6 business ideas found on 2024-05-31

"1. Selling gardening supplies through an online store.

2. Selling custom-designed, durable seed starting trays.

3. Acquiring a gardening blog to increase traffic and revenue.

4. Acquiring a seed company to expand product offerings and leverage existing distribution network.

5. Beekeeping Supplies company with a lifestyle brand built around content.

6. Increase Retention by 10-15% for Consumer Apps.

[0.00] My First Million_He Turned A $300_Mo Gardening Side Hustle Into $45 Million_Year.txt

My First Million

He Turned A $300/Mo Gardening Side Hustle Into $45 Million/Year

"## 1. BUSINESS IDEA - Selling gardening supplies through an online store.

[YouTube Link:

Initially, Kevin\'s gardening blog and YouTube channel relied on ad revenue and brand sponsorships. However, in 2019, he recognized that brands were seeking access to his audience and realized he could be the brand himself. He saw that his content validated demand for the gardening products he featured and noticed consistent inquiries about the metal raised beds he used in his videos. Despite initial resistance from the Australian manufacturer, he eventually secured a distribution deal. Unfamiliar with e-commerce logistics, Kevin initially planned to receive and ship orders from a rented storage unit. However, he quickly sold out his first container of 550 beds, generating $25,000-$30,000 in revenue, while they were still en route from Australia. Realizing the potential, he invested the earnings into subsequent containers, solidifying his shift from a media-centric to a product-focused business model.

## 2. BUSINESS IDEA - Selling custom-designed, durable seed starting trays

[YouTube Link:

In 2021, a fellow gardening educator presented Kevin with a prototype for a highly durable, innovative seed starting tray. Recognizing its potential, Kevin proposed a partnership. They agreed on a 50/50 profit split, leveraging Kevin\'s audience and the partner\'s product expertise. After successfully selling out limited inventory through an Instagram reel, they expanded the product line and named it \"Epic Tray Line\". To streamline production and capitalize on the tray\'s success, Kevin proposed acquiring the assets and bringing the partner on board as product lead, offering a combination of cash, equity, and a leadership role. This acquisition proved lucrative, with revenue increasing sevenfold, expanding from direct-to-consumer sales to wholesale distribution through 4,500 retail stores nationwide.

## 3. BUSINESS IDEA - Acquiring a gardening blog to increase traffic and revenue

[YouTube Link:

While seeking a Director of Editorial, Kevin received an email from a talented SEO specialist who had built a successful gardening blog, \"All About Gardening.com\". Recognising the synergy, Kevin proposed acquiring the blog and hiring the individual to lead Epic Gardening\'s own blog efforts. The deal involved a combination of upfront payment and an earn-out, along with equity and a leadership role. Migrating \"All About Gardening.com\" into Epic Gardening\'s existing blog created a substantial traffic boost, exceeding the sum of their individual audiences. The acquisition proved financially successful, as Epic Gardening\'s strengthened SEO dominance led to doubled traffic and ad revenue, effectively financing the acquisition through increased cash flow.

## 4. BUSINESS IDEA - Acquiring a seed company to expand product offerings and leverage existing distribution network

[YouTube Link:

Encouraged by his investors, Kevin sought to acquire a larger company within the gardening space. After reviewing numerous businesses, they identified Botanical Interests, a renowned seed company known for high germination rates and aesthetically pleasing packaging. While conducting due diligence, Kevin wore a Botanical Interests hat in all his content, strategically appealing to the company\'s owners who followed his work. Although not the highest bidder, Epic Gardening secured the deal, partly due to Kevin\'s established audience and brand recognition. The acquisition yielded a 6-8X return on investment, with a projected payback period of approximately five years. Integrating Botanical Interests into Epic Gardening allowed them to expand their product line, leverage the company\'s existing wholesale network of 4,500 stores, and significantly boost online sales by leveraging Epic Gardening\'s strong online presence.

## 5. BUSINESS IDEA - Beekeeping Supplies company with a lifestyle brand built around content

[YouTube Link:

Inspired by the success of a viral beekeeping product, Flow Hive, Kevin discussed the potential of a beekeeping supplies business, emphasizing the inherent virality of beekeeping content and the opportunity to create a lifestyle brand. He highlighted the low maintenance nature of beekeeping and the visual appeal of honey extraction, making it ideal for engaging online content. He also cited the success of Texas Beeworks, a popular YouTube channel with over 1.6 million subscribers dedicated to beekeeping, as evidence of the market\'s potential. However, Kevin noted that many creators, despite their expertise, are hesitant to venture into building a full-fledged business.

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[282.66] a16z_7 Ways to Boost Retention _Both Pre- and Post-AI_.txt

a16z

7 Ways to Boost Retention (Both Pre- and Post-AI)

"## -BUSINESS IDEA- 1- Increase Retention by 10-15% for Consumer Apps

[YouTube Link:

This business idea focuses on the power of retention in consumer applications, particularly in the age of AI. It highlights the significant impact even a 1% increase in retention can have on a company\'s success, such as increased daily active users and reduced ad spending. The discussion centers around seven key mechanisms that can be employed to boost retention by 10-15%, emphasizing that these are practical and cost-effective strategies applicable to a wide range of products. The mechanisms, each illustrated with real-world examples from both traditional and AI-native apps, include: (1) **Speed to Core Product Value:** Prioritizing rapid delivery of the core value proposition to users to ensure quick engagement and reduce friction. (2) **Feature-Gated Onboarding:** Guiding users through a structured onboarding process, potentially gating features, to improve product understanding and commitment. (3) **Designing Reciprocity:** Implementing systems where users contribute (create, share, engage) to gain access to content or features, fostering a sense of community and ownership. (4) **Building Smart Notifications:** Crafting highly relevant, personalized notifications that provide genuine value to users, thereby avoiding notification fatigue and increasing engagement. (5) **Keeping Streaks Alive:** Incorporating meaningful streaks that encourage consistent user engagement and foster a sense of accomplishment and identity. (6) **Leveraging AI-Powered Wraps:** Utilizing AI\'s summarization capabilities to provide users with personalized insights and summaries of their activity, enhancing engagement and providing value. (7) **Offering Status for Power Users:** Recognizing and rewarding highly engaged users with status symbols or privileges, incentivizing continued engagement and contributing to the platform\'s health. The discussion emphasizes that these mechanisms are not merely theoretical but have been successfully implemented by various companies, leading to tangible improvements in user retention. It encourages founders to consider these strategies as valuable tools for building successful and engaging consumer applications, particularly in the evolving landscape of AI-driven products.

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