The Best One Yet
đȘ© âThrillerâ â Michael Jacksonâs record sale. Dunkinâs #1 commercial. Waymoâs burned taxi.
Feb 13, 2024
Sony purchases Michael Jackson's music collection for $1.2B. Dunkin' Donuts wins Super Bowl commercial. Waymo's robotaxi set on fire. Discussion on art vs. artist, cancel culture, and protest in San Francisco.
20:22
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Quick takeaways
- Super Bowl commercials are no longer measured in seconds but in days, with the buzz around them lasting for weeks.
- The acquisition of Michael Jackson's music collection by Sony Music for $1.2 billion demonstrates that the world has separated the art from the artist, as consumers still enjoy the music despite personal controversies.
Deep dives
Dunkin' Donuts' Super Bowl Commercial Generates Massive Attention
Dunkin' Donuts' Super Bowl commercial featuring Ben Affleck, Matt Damon, Tom Brady, and Jennifer Lopez was the talk of the town. Super Bowl commercials are no longer measured in seconds but in days, with the buzz around them lasting for weeks. Despite paying $14 million just for the right to air the ad during the game, Dunkin' Donuts considered it a worthwhile investment due to the immense attention and re-watches it has received on platforms like YouTube.
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