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The Joe Pomp Show
#257 Tom Brady Partners With Mike Repole To Merge Brands Into NOBULL
Jan 30, 2024
Tom Brady and Mike Repole merge their brands into NOBULL to create a holistic wellness company. They discuss Mike's beverage industry background, Tom's transition to business, athlete partnerships, and the future of NOBULL in this engaging conversation.
20:02
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Quick takeaways
- Tom Brady and Mike Repole are merging TB12 and Brady Brand into NOBULL to create a holistic wellness company focusing on footwear, apparel, and nutrition.
- The partnership between Brady and Repole aims to impact mental and physical wellness by inspiring personal growth and a holistic lifestyle approach.
Deep dives
Mike Rapolle's Venture with Noble and Tom Brady
Mike Rapolle, known for his success in the beverage industry, took on a new challenge by purchasing a stake in Noble, an Athletic Apparel brand. This venture aimed to create a holistic wellness company integrating Brady's TV12 and Brady brand. Both Rapolle and Brady, despite their different backgrounds, share values of intensity and caring for others, driving their collaboration.
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