Why “Give-a-Shit” Isn’t in the New Employee Handbook with Anne Marie Benard

“You can't teach give-a-shit.”

That quote sums up the conversation I had with seasoned marketing executive Anne Marie Benard.

Anne Marie shares her journey across industries. From Target and energy sponsorships to media, healthcare, and now higher education at the University of Utah. 

But this isn’t just a résumé rundown, it’s an honest, insightful and often hilarious deep dive into how to make bold career moves, lead with EQ, and navigate professional pivots without losing your identity in the process.

Whether you're a rising professional trying to stand out in a crowded market or a seasoned leader in your own season of reinvention, Anne Marie brings equal parts strategy and soul.

About Anne:

Anne Marie Benard is an accomplished marketing and communications leader with a proven ability to build high-performing teams and drive significant results in large, complex organizations. Her career spans diverse sectors, including retail, energy, media, healthcare, and higher education, where she has consistently exceeded expectations in developing and implementing innovative marketing strategies.

Starting with a foundation in retail analytics and brand strategy at Target Corporation, Anne Marie has progressed to lead teams, manage multi-million-dollar budgets, and consistently achieve ambitious financial and campaign goals. 

Her expertise in strategic planning, brand management, sponsorship negotiations, digital and traditional media, public relations, team building, and stakeholder management makes her a highly effective leader in dynamic, fast-paced environments.

Connect with Veronica:

Instagram: https://www.instagram.com/vromney/

LinkedIn: https://www.linkedin.com/in/vromney/

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