The Rising Trend of Crystals on Social Media

Social media is witnessing a surge in the popularity of crystals, with countless posts discussing their purported benefits for career success, wealth attraction, and love. Influencers and celebrities are leveraging platforms like live streams to sell these stones, with one actress reportedly generating over $364,000 in sales during a single session. This trend showcases a blend of marketing savvy and consumer belief in the healing powers of these crystals, as hosts often structure sales pitches around astrological connections and the purported energetics of each stone. The demographic for these sales is predominantly young women, especially those born after 2000, suggesting a shifting focus toward holistic wellness among the younger generations.