True Story: The Public Relations Podcast Agency vs. In-House - How to Know What's Best for Your Business
Should you hire in-house or bring in an agency?
In this episode, Whitney breaks down one of the biggest questions business owners face when it comes to marketing. She walks through the pros and cons of both approaches—and how to know what’s right for your business.
From the role agencies can play in strategy, to why communication (not just contracts) makes or breaks a partnership, Whitney keeps it real about what works, what doesn’t, and how to make smart decisions in a post-2020 world.
You’ll hear about:
The key differences between in-house and agency support
How to assess what kind of marketing help you actually need
What to expect from a good agency partner
Why outsourcing can be a game-changer for growing businesses
The mindset shift every business owner needs to make
If you’ve ever wondered how to structure your marketing team for real results—this one’s for you.
---------
Connect with Whitney on LinkedIn