Ted Cannis, CEO, Ford Pro: Master Plan for Smart Electric Commercial Vehicles

In June, 2021, Ted Cannis was appointed CEO of Ford Pro, the vitally-important division focused on commercial vehicles like the Ford F-Series trucks and Transit vans. Ford sees enormous opportunity to grow this division in terms of revenues and profits in the next three years. In our conversation, Ted Cannis shares examples of how small to medium sized businesses can get a lot more efficient and profitable in a short space of time through connected car software applications. Ford is also rolling out the F-150 Lightning and E-Transiti to commercial customers in the US and European markets in 2022. This will be a gigantic test to see whether battery-powered vehicles can meet or exceed the experience now delivered by gasoline-powered vehicles. Cannis offers a pragmatic view, saying that electric vehicles will be right for some customers while others - for example companies that do a lot of towing - might prefer to stay with gasoline engines and powertrains, at least for the time being.

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