Online Marketing Made Easy with Amy Porterfield cover image

Online Marketing Made Easy with Amy Porterfield

#321: Untapped Strategies To Grow Your Email List & Your Business with Neil Patel

Jun 22, 2020
35:12
Snipd AI
Neil Patel, top online marketer and entrepreneur, shares strategies to grow your email list and business. He emphasizes the importance of focusing on engagement rather than size, selling occasionally, and using free tools for list signups. The podcast also discusses common mistakes in growing an email list and provides strategies for capturing emails and deepening audience relationships.
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Podcast summary created with Snipd AI

Quick takeaways

  • Focusing on engagement is more important than the size of your email list.
  • Offering value and multiple signup paths can help grow your email list effectively.

Deep dives

Importance of Engaging List Subscribers

The biggest mistake in email marketing is focusing on the number of subscribers instead of engagement. Having a large list is insignificant if subscribers are not engaging. Failure to engage leads to emails being marked as spam, which damages sender reputation. It is crucial to regularly scrub the list and remove non-engaging subscribers to maintain email deliverability and sender reputation.

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