Why We Must Challenge Best Practices (Feat. Jay Acunzo)

Jay Acunzo is a man of many talents. 

A former marketing and creative leader at Google, HubSpot, and ESPN. 

A 6x podcast host, the author of a fascinating book titled Break the Wheel, and the creator of an incredible new docuseries called Against the Grain. 

But most importantly he is a man on a mission to cut through conventional thinking, challenge best practices, and create things that truly make an impact. 

In this week’s episode, you’ll learn Why we must challenge the “why” behind the thinking; Why we must act like investigators, not experts; How to get people to understand your point; And how to get better at telling your own story. 

 

LEARN MORE: 

>>> Get Jay’s new book “Break the Wheel: Question Best Practices, Hone Your Intuition, and Do Your Best Work” {https://amzn.to/3bTXlUI}

>>> Subscribe to Jay’s Unthinkable podcast {https://jayacunzo.com/unthinkable-podcast}

>>> Hear the stories of businesses who put people over profit in Jay’s new docuseries Against the Grain {https://www.helpscout.com/atg/}

 

NSLS MEMBERS ONLY:

In the bonus episode, you’ll learn How one mistake changed Jay’s career path forever; Why asking simple questions and using “first principles” is so powerful; Why putting people over profit is a better way to build businesses. {https://thens.ls/3cMvOUt}

Mentioned in this episode:

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