The NFX Podcast

How Tracy Young Sold PlanGrid for $875M and Navigated Tragedy

13 snips
Jun 11, 2025
Tracy Young, co-founder of PlanGrid and former CEO, shares her journey from construction to a groundbreaking startup that sold for $875M. She reveals insights on navigating grief while scaling her business and the importance of product-market fit. Tracy discusses her time at Y Combinator, offers fundraising advice, and highlights leadership lessons learned during crisis moments. Now the founder of TigerEye, she explores how AI and core values shape her new venture, emphasizing a balance between financial success and meaningful connections.
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ANECDOTE

Early Launch With Loaned iPads

  • Tracy Young and two domain experts recruited three engineers to build PlanGrid after seeing the iPad's potential for blueprints.
  • They launched by loaning 20 iPads to friends to get the first users and feedback, funding the devices on maxed-out credit cards.
ANECDOTE

Co-Founder Loss During YC

  • During YC, co-founder Antoine had sarcoma and died while they were in the hacker house, which deeply affected the team.
  • The team poured their grief into work to honor him and keep his memory alive in the product and code.
INSIGHT

Bottoms-Up Product-Led Sales Motion

  • PlanGrid grew via a bottoms-up motion: App Store discovery, free trials, then proactive sales outreach and 'lunch-and-learn' demos.
  • Combining product love with hands-on sales converted trial users into paid customers.
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