

Flexible Workspace With IWG’s Mark Dixon (Part 1)
As the world continues to evolve through recent societal changes, ever wonder how everyday life will adapt? When it comes to traditional workspaces, the “new normal” is already on its way.
In part one of this two-part episode, Trademark’s Managing Director and Chief Investment Officer, Tommy Miller, talks with Mark Dixon, the CEO of IWG, International Workplace Group, about flexible office workplaces and how IWG has maintained a reputation as an industry leader. Mark shares his thoughts on flexible workspace’s future, competitors’ expectations, and what IWG is doing to overcome today’s challenges. Furthermore, the two discuss important factors like design, amenities and location that will impact the future of flexible workspaces.
Timestamps:
(0:58) - Can you describe the services and products you offer at IWG?
(2:39) - How many locations and countries are do you operate in today?
(3:08) - How important is it to be global in this business?
(3:52) - Can you talk about the maturation of the service office business since you came into the industry?
(5:20) - What have been the biggest challenges you’ve faced and how did you overcome them?
(7:24) - How do companies benefit from the services you offer?
(9:12) - How has competition like WeWork impacted the market?
(11:55) - What do you think differentiates IWG from this new competition?
(13:28) - How important is design to the office workplace today?
(15:28) - What do you see as the future of office post-covid?
(18:30) - How has being located in local secondary option offices worked for you as opposed to the traditional office building?