#23: Implementing Playing to Win for Product Strategy - with Stuart Congdon, Product Director at WillowTree

Playing to Win is a strong framework, but it can create some confusion during its implementation, like making your winning aspiration “be the #1 of X”.

I spoke with Stuart Congdon, a strategy veteran, who has used it many times and walked us through a complete example with my typical annoying questions to get to the root of their strategic decisions!

In this episode, we talked about:

• A real implementation of the Play to win framework

• Using Customer Journey and Service Blueprint to identify opportunities

• How to find your niche for the “where to play”

• How to differentiate and don’t make a strategy that could be the same as any competitor

• Recommended Book: Superstrings. A Theory of Everything

And much more!

You can find Stu on Linkedin.

Remember that you can find more info and material on productdirection.co/podcast.

If you are eager to know more about product strategy, check out Product Direction: How to build successful products at scale with Strategy, Roadmaps, and OKRs

You can also contact or follow your host, Nacho Bassino, at productdirection.co (training, coaching, and more)