

Business Weekly: Into the Metaverse, with Herman Narula
Feb 7, 2022
Herman Narula, CEO and co-founder of Improbable, has been pioneering virtual worlds since 2012 for sectors like defense and gaming. He discusses the metaverse as a transformative space for business, blending virtual and real-life interactions. The conversation also tackles the need for equitable governance and the psychological impacts of disinformation within these digital realms. Narula emphasizes the importance of community participation and the balance between decentralization and centralization for a positive future in the metaverse.
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Metaverse Defined
- The metaverse isn't just better 3D avatars; it's about extending society into virtual spaces.
- It's where we'll do useful things, like politicians interacting with voters or fans engaging with their teams.
Facebook's Metaverse Announcement
- Facebook's metaverse announcement was a marketing stunt, lacking new tech or experiences.
- Improbable can support 10,000+ people interacting in a virtual space, unlike Facebook's limited demos.
Metaverse vs. MMOs
- Unlike closed MMOs, the metaverse extends real-world impact, like the World Cup's significance versus EVE Online.
- It's about interoperability and value exchange between real and virtual worlds, not just in-game events.