Customer Confidential: Untold Stories of Earned Growth

Ep. 99: What's in a Scale? Rob Markey Answers Listeners' Questions

Dec 15, 2016

12:46

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Episode notes

Why does the Net Promoter scale go from zero to 10? Why is passive not the same as neutral? Rob Markey answers these questions and others in this episode.

Recommended reading:

The Benefits of a Competitive Benchmark Net Promoter Score
Creating a Reliable Metric

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