PERFORM in Times of Crisis with Georgi Malchev

Don't miss our new format 🚀 PERFORM in Times of Crisis 🚀

We will interview experienced business leaders and include some of the best examples, strategies, and stories in our upcoming book with the same name (and co-author, Cristobal Alonso ).

Our guest in episode #128, Georgi Malchev, is a Managing Partner of Xplora BG - a digital marketing agency. He has an inspiring background and he shared a lot of insightful lessons with us, including:

💡 What’s the 3S Framework,

💡 What being a “mother-friendly” company means,

💡 Communicating with your clients, team, and partners during a crisis, and much more !

Georgi Malchev, is a Managing Partner of Xplora BG - a digital marketing agency. It took only 12 months after its creation for the agency to become one of the leading digital marketing agencies in Bulgaria. The agency has over 70 team members - strategy, content, creative, performance, and over 100 active clients in Bulgaria and abroad - FMCG, B2C, B2B, B2B2C. Georgi is Managing Partner as well of www.xplora.academy - a company for corporate trainings and workshops, consulting and a platform for online video courses for digital marketing.

Georgi has over 25 years of experience in marketing, communications and business development, as well as operations management - as a manager, director, and COO. He graduated magna cum laude from the eMBA program at the American University in Bulgaria. Georgi is an active blogger on leadership, personal development, and marketing – www.malchev.net

Georgi has been a member of the Board of IAB Bulgaria from 2016 to 2021. He teaches classes in marketing, advertising and communications to masters and bachelors at New Bulgarian University. He is a moderator and keynote speaker at business, marketing, digital marketing and HR forums. He is a co-host of Xplore Marketing - a podcast in which professionals from brands, agencies and media/tech platforms share best practices and useful resources for a specific topic - branding, content marketing, AI in marketing, employer branding, email marketing, marketing tech infrastructure etc.

Enjoy listening and learn more about #marketing and #crisismanagement ✅