Topics covered in this episode
- The experience of purchasing software has drastically changed: it's broken
- Timing is everything especially if the market catches up
- How to handle fierce competition
- Can you brute force change in a market?
- Gutting Hubspot's product team and rebuilding 90% of the software
- Discovering customer centricity and getting as close as possible
- Going from persona to focusing on the end user customer experience.
This episode is produced by Dan Callahan, Benjamin Hillman, and Patrick Campbell. Additional support by Robert Byrne and Allissa Chan.
Protect the Hustle is a ProfitWell Recur Production. All rights reserved.
Tearing Down Salesforce's Pricing: http://bit.ly/2NdjRfW
Protect the Hustle with Brian Halligan: http://bit.ly/2PxYS5x
Protect the Hustle with Patty McCord: http://bit.ly/2vsugdk
Protect the Hustle | A SaaS Podcast