The 500M BNB Treasury Company, with David Namdar, CEO of BNB Network Company

Hi, it’s Marc. ✌️

“BNB is the most overlooked blue-chip crypto asset in the space. It’s tied to the largest company in crypto, and yet Western investors still don’t fully get it.”

We sat down with David Namdar — hedge fund veteran, Bitcoin OG, Galaxy Digital co-founder — now CEO of BNB Network Company (BNC), a $500M digital asset treasury betting big on BNB.

David has been in crypto for more than a decade. From attempting one of the first Bitcoin ETFs at SolidX, to building Galaxy Digital with Mike Novogratz, to now leading a digital treasury platform for BNB, his journey mirrors the evolution of crypto itself.

We talked about: 

* Why treasury companies are exploding now

* BNB as “digital infrastructure equity”

* and why he believes BNB is positioned to outperform Bitcoin over the next five years.

… and much more.

The treasury company explosion

David keeps it simple about what Michael Saylor achieved:

"He's been able to accumulate over 3% of the Bitcoin supply. At current prices, that's $70B."

The playbook: Take corporate cash, buy Bitcoin, trade at a premium, sell more equity, buy more Bitcoin. Repeat.

Five years ago, MicroStrategy was a struggling software company worth under $1B with $400-500M in cash. Today, it's over $100B with $70-80B in Bitcoin.

"The market loved it and traded at a premium. Then, he started creating this idea of a flywheel where he could sell more equity or sell debt in order to buy more Bitcoin.

But it took validation time. David explains why other companies are following now:

"After the model has been kind of validated over the last five years by Saylor, and then a couple of the more recent ones that have succeeded, MetaPlanet in Japan...it went from having $1-2B market cap to $5-10B."

That strategy proved two things:

* Bitcoin works as a corporate treasury reserve.

* Markets will reward bold execution with premiums.

The BNB thesis

Here's David's core argument: BNB is systematically undervalued because U.S. investors don't understand what they're missing.

"Iimagine if in the U.S. we didn't have access to Apple, Google, Facebook, now Meta. Imagine if the largest social network, the largest tech company, something like Nvidia, was entirely outside of the U.S. market."

The numbers back this up. Binance has 290M users. Most use BNB to pay reduced gas fees. All of that activity drives token burns and value accrual.

"BNB then is kind of this digital infrastructure equity of the entire Web3 universe. It actually has more activity in stablecoins than Ethereum does."

David's positioning framework:

* Bitcoin = digital gold

* Ethereum = digital oil

* BNB = digital infrastructure equity

Why treasuries matter now: Unlike past cycles, this time the U.S. regulatory environment has opened up, making it easier to bring corporate structures and capital markets into crypto.

David estimates $100–200B will flow into digital treasuries over the next year, not through exchanges, but through public-market vehicles that institutional investors can buy.

That means:

* More disciplined capital allocation

* Less froth around meme coins

* More focus on blue-chip digital assets

“Our job is to accumulate as much of the asset as possible — with discipline.”

Digital asset treasuries vs. ETFs

It is simple. With an ETF, you always own the same amount of underlying asset per share. With treasury companies, successful execution can multiply your holdings.

David breaks it down:

"If they succeed at executing on the strategy and selling at a premium and getting the flywheel going...then you can end up with significantly more of the underlying asset per share than what you started with."

But he warns against hype chasing:

"What ends up happening a lot of the time with these treasury companies is there's an announcement that gets made. The stock jumps up 5-20x and investors rush in and immediately are down 50-80%."

His advice: Wait a few days, understand the strategy, and verify the team can execute.

The premium question

Arthur Hayes thinks that NAV premiums will decline. David agrees, but with nuance:

"We are going to see a lot of the premiums decline, but we're also going to see some of them persist for a lot longer than people think."

His math: Outside MicroStrategy, there's $30-50B in treasury assets with $10-25B in premiums. He expects $100-200B more capital to flow in over the next year.

"During that process...that 10, 20, 30 billion of premium that [MicroStrategy has] will probably go to some of these other companies that are more capable to actually accumulate the underlying asset."

Key takeaways

Here are some key takeaways David shared for public companies and institutional investors:

* Digital asset treasuries are the next big capital market vehicle: Expect $100B–$200B to flow into crypto treasuries (beyond Bitcoin and Ethereum) over the next 12 months, skipping exchanges and going directly into corporate treasury vehicles.

* Premiums will redistribute, not disappear: While some NAV premiums will compress, successful treasury companies with strong execution will capture value from weaker players. Access to capital markets during downturns determines survival.

* Infrastructure matters more than hype: The winners will be treasury companies with experienced teams, diverse capital access, and focus on long-term asset accumulation rather than short-term price pumps.

* BNB positioned for AI + Robotics transaction growth: BNB’s lower cost structure vs. Ethereum/Solana makes it the likely leader for AI, robotics, and trillions of microtransactions. BNB is evolving into the infrastructure chain and can provide AI and blockchain companies with scalability advantages.

Take care, Marc

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