Your Morning Coffee Podcast

Episode 260

Jul 28, 2025
Delve into the intriguing world of AI in music creation and its competition with traditional artists. Discover the surprising impact of 'super listeners,' who may only represent 2% of an artist's audience but buy half of the concert tickets. Learn about the legislative push for the RAP Act, protecting artists' lyrics in court. The hosts also discuss the shift from record labels to innovative solutions for creators, emphasizing the evolving landscape of the music industry and its future.
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INSIGHT

Rise of AI Music Creators

  • AI music creators are growing rapidly, competing with traditional artists through platforms like YouTube and Patreon.
  • The future may have distinct segments for human-made and AI-generated music serving different audiences.
INSIGHT

Spotify's Super Listeners Impact

  • Spotify identifies 'super listeners' as 2% of streaming audiences but they buy 50% of concert tickets.
  • Targeting super listeners is crucial for artists to build loyal, sustainable fan bases.
ADVICE

Leverage Spotify Tools for Fans

  • Artists should use Spotify's dashboard to identify super listeners and nurture them.
  • Paid campaigns like Marquee and Showcase effectively convert casual listeners into superfans.
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