Outbound Squad World-class SDRs are NOT career SDRs
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Dec 10, 2024 Discover how to keep your top Sales Development Representatives engaged and motivated with innovative strategies. Learn about implementing a tiered 'belt system' that encourages career progression and offers pay incentives. Explore methods for enhancing cold outreach to generate high-quality leads, positioning SDRs for success in future roles. This discussion highlights the importance of retaining talent while nurturing skills for optimal performance.
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Limited SDR Career Progression
- Top-performing SDRs rarely aim for a long-term SDR career.
- Companies struggle to promote them quickly enough to Account Executive roles.
Implement a Tiered System
- Create tiered SDR roles (SDR 1, 2, 3) with increasing pay, responsibility, and development opportunities.
- Include AE preparation as part of the SDR development program.
Explore Alternative Roles
- Find alternative roles for talented SDRs within the organization if AE positions are unavailable.
- Consider positions in enablement, customer success, or account management.