Bloomberg Talks CEO of UK Female-Focused Investment Platform Talks DE&I Backlash
Mar 20, 2025
Ayesha Ofori, CEO and founder of Propelle, is on a mission to bridge the investment gap between men and women in the UK. She dives into the rising backlash against diversity and inclusion policies and its impact on women’s financial engagement. The conversation also highlights women's hesitance to invest and the factors behind it, including confidence issues and preferences for saving. Ayesha emphasizes the importance of empowering women through networking and innovative strategies to encourage female-led investments.
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UK Investment Gap
- A significant investment gap exists between men and women in the UK, amounting to £1.65 trillion.
- Addressing this gap could substantially boost the UK investment landscape.
Confidence Gap
- Women's perceived lack of confidence contributes to lower investment rates, despite often possessing more knowledge than they realize.
- This leads them to save rather than invest.
Factors Affecting Women's Investments
- The gender pay gap, career breaks for childcare and eldercare, and menopause-related time off all contribute to women's lower investment rates.
- Women's longer lifespan and tendency to save rather than invest exacerbate these issues.