Today we hear from Chris Overlay from Get Hoptimized.com, a digital marketing agency that is laser focused on craft beverage.
Chris shares the details on the wifi-gateway. What is the wifi-gateway? Possibly, the best marketing tool you've never heard of.
Key Topics
- Recent trends in brewery marketing
- Chris' Hot Takes: Google Display, Loyalty Programs, and the wifi-gateway
- Top SEO metrics to track: bounce rate, pages/session, time on site
- How to win more customers by understanding the customer journey
Resources
Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
Craft Brewery Financial Training Podcast