NIC BLAIR | Midnight Health, Building Companies, Healtcare, Daily Discipline and Lamborghini's
Dec 25, 2022
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Nic Blair, Founder of Midnight Health, discusses scaling a digital healthcare company, the value of digital products, marketing strategies, challenges in raising capital, the future of digital healthcare, and the shift towards proactive healthcare.
Adapting daily routines to accommodate parenthood challenges, including modifying workout routines and prioritizing family time.
Starting a digital healthcare company with a purpose to make a meaningful impact on people's lives and focusing on profit with purpose.
Deep dives
Changes in Daily Routine with a Newborn
Having a baby brings significant changes to one's daily routine. The speaker shares their experience of adjusting to life with a newborn, highlighting the challenges of sleep deprivation and finding time for personal and family responsibilities. They mention adapting their workout routine from afternoon gym sessions to early morning workouts to accommodate their parental duties. Weekends also change as they prioritize spending time with their spouse and allowing their wife to have time for herself.
Founding Midnight Health: The Inspiration and Purpose
The speaker discusses the founding of Midnight Health, a digital healthcare company, and the motivation behind starting a business in the healthcare space. They explain their interest in exploring global healthcare trends and observed the potential in the digital health sector. Recognizing the need for technological advancements and improved user experiences in the healthcare industry, they saw an opportunity to make a meaningful impact on people's lives. They explain their vision of creating a business with purpose and focusing on profit with purpose, which led them to the digital health space.
The Journey and Challenges of Midnight Health
The speaker shares the challenges they encountered while raising capital for Midnight Health. They were surprised by the difficulty of the fundraising process despite their track record and network. Eventually, they found a strategic partner in NIB, a health insurer, who saw the alignment between their goals and invested in Midnight Health. The speaker emphasizes the importance of finding investors who bring more than just money to the table and prioritize long-term partnership. They discuss the significance of maintaining a strong company culture while scaling up and the lessons learned from their previous experiences.
The Future of Digital Healthcare and Midnight Health's Vision
The speaker expresses excitement about the future of digital healthcare and the potential for AI and data analysis to move from reactive healthcare to proactive prevention. They highlight the current challenge of lack of interoperability between healthcare providers that hinders data collection and prevention. Midnight Health aims to contribute to a scalable healthcare ecosystem where they can leverage AI and customer data to provide personalized and preventive healthcare services. They believe in mimicking user experiences from other platforms for seamless adoption and creating a culture of continuous cybersecurity improvement to protect patient data.
I got a chance to have a second sit down with Nic, who originally came on the podcast 2 years ago. We caught up about his latest venture: Midnight Health (https://midnight.health/), the scaling of this new company, what it means to scale a digital healthcare company, the daily discipline and we finish off with some car chats.
Tip: Stick it out with the audio, technical difficulties but hey, we are all mere mortals.
As always, we hope you enjoy. Mere Mortals out!
Timeline: (0:00) - Intro (2:30) - Changing of life with a baby (4:00) - Midnight Health (6:40) - Where is the digital wave? (9:15) - Why are the products valuable? (11:50) - Marketing (13:30) - Biggest challenge for the company (16:00) - Strategic Partners (18:05) - Don't pigeon hole yourself (19:30) - Learnings moving forward (22:50) - Culture is King (25:20) - Growth (27:05) - BJJ (30:15) - Cybersecurity (32:55) - What has Nic excited? (35:15) - Wen Lambo
Connect with Mere Mortals: Website: https://www.meremortalspodcast.com/ Discord: https://discord.gg/jjfq9eGReU Instagram: https://www.instagram.com/meremortalspodcast/
Connect with Nic Blair: https://www.linkedin.com/in/nic-blair/
