Coincidentally on Purpose with Amanda Truscott – June 16th 2020

Sometimes self-doubt can be a barrier to your own best self, and Amanda Truscott would call that another step on the entrepreneurial journey.

Amanda Truscott is Co-Founder and CEO of Rithmik Solutions, which builds advanced analytics for predictive maintenance on mining equipment. She’s also a NextAI Entrepreneur and the author of Creative Unblocking: Bypass Self-Doubt, Tap Your Genius and Complete Your Best Work.

While her colleagues combine data science with decades of experience working on equipment in mines, Amanda specializes in the intersections of creativity, technology and communications. Amanda has a Master’s Degree in Journalism with an emphasis on multimedia, and she brings a unique and human-centred approach to industrial transformation.

“It’s pretty rare for a lot of people to not feel self-doubt in this journey, but being able to get done what you need to get done is often about moving through that doubt.”

In this week’s episode of the #StartupCanadaPodcast, sponsored by Mastercard and Ceridian, Amanda discusses the importance of breaking through self doubt, and the importance of coincidence in influencing decisive action.