On Your Terms® 153. How to Be an Innovator (Taco Bell, James Corden & Beating the Competition)
Today, we're diving into why innovation, not imitation, is the secret sauce to a lasting, competitive business. Many start their online ventures by mimicking others, assuming that the existing models are the gold standard. But entrepreneurship is about breaking out of that box. It's about pushing boundaries, introducing something new, or enhancing what's already out there. Your business shouldn't just plateau once you've launched something useful; it should constantly evolve and innovate. So let's explore this.
In this episode, you’ll hear…
- Why most entrepreneurs start by imitating instead of innovating
- How to spur innovation and find inspiration in your online business
- Two case studies on how creators and entrepreneurs found success through innovation
If you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!
Click here to find the full show notes and transcript for this episode.
RESOURCES:
- Episode 1. Community Over Competition is BS: Tips to Navigate Your Competition in a Healthier Way
- Read Taco Bell’s Innovation Kitchen, the Front Line in the Stunt-Food Wars on The New Yorker
- Pinch of Yum’s Crunchwrap Supreme recipe
CONNECT:
Mentioned in this episode:
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