Simon Duffy, co-founder of Bulldog Skincare and Waken Mouthcare, joins us to discuss how he transformed from an accountant to a disruptor in men's grooming and oral care.

Simon explains how he identified gaps in saturated markets and built brands that stand out through innovative packaging and ingredients.

He shares insights on:

Developing products based on consumer needs rather than industry norms
Using market feedback to refine business strategies
Balancing innovation with familiarity in brand launches
Turning negative feedback into growth opportunities
Overcoming challenges in fundraising and scaling
Building a team that can challenge the status quo
Protecting brand identity in competitive markets
Influencing larger companies to adopt sustainable practices

This episode offers valuable lessons for entrepreneurs and business leaders on market disruption, brand building, and driving industry-wide change.

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