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1802: Get Powerful People to Boost Your Business: 6 Steps to A Stellar Advisory Board by Christine Comaford

Sep 6, 2025
Learn how to supercharge your business by attracting influential advisors who can provide expertise and connections. Discover six practical steps to create a high-impact advisory board that enhances decision-making. Christine Comaford emphasizes the importance of mutual benefit in advisory relationships and shares real-world examples of successful boards. This episode reveals strategic insights on building credibility and unlocking new opportunities through the right advisors.
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ANECDOTE

Fortune 1000 Breakthrough With One Advisor

  • An internet infrastructure company added a former Cisco CIO to their advisory board.
  • Within six months they had trials at five Fortune 1000 companies and sold for 5x gross revenue 18 months later.
ANECDOTE

Revenue 10x From A Customer Council

  • A lighting company recruited executives from Marriott, Walmart, Target, and Southern California Edison to a customer council.
  • Three years later the company's revenue increased tenfold without compensating the council.
INSIGHT

Advisory Boards Beyond Startups

  • Advisory boards now serve mid-sized and large companies, not just startups.
  • Advisors add strategy, connections, and growth without fiduciary duties or mandatory meetings.
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