We are very pleased to announce our podcast association with Carwow, and look forward to working with the team.
Estelle Miller, the inspiring Co-Founder of EV Experts Ltd, has been kindly introduced to us by Carwow, and we are delighted to share her interview in this episode.
Estelle and her husband Martin, established the business in 2017, with the aim to help customers make informed decisions about moving to EV. They had experienced difficulties themselves when trying to source a second hand EV and thought there was a GAP in the market.
She explains that customers can take longer in the buying process moving to electric, and to start with its often not about the car, but seeking information on range and charging. Ensuring your systems are in place to keep in contact with those customers is key.
We go on to discuss everything from sourcing electric vehicles to depreciation curves and the disposal of the batteries.
Here are the highlights:
{01:14} The start of the journey
{17:20} VAT rate at public charging stations
{18:58} The drawbacks of hybrid technology
{31:51} Depreciation on electric vehicles
{58:21} Is Hydrogen the future?
{01:03:22} Advice for selling EV’s
About Symco Training:
Symco Training was founded in 2000 by Simon Bowkett and it was his belief that the business had to offer its clients something different. That difference was clear to Simon from his days in the dealership when he experienced many sales trainers who had all the answers, but were unable, unwilling or both to actually show the delegate how they could be implemented. It remains the ethos of the business today. You see, Symco only employ trainers that are committed to delivering not only inspiring and insightful training, but are equally as happy to demonstrate these skills and techniques with real customers in your own showroom. We believe in order for sales training to be effective and in Simon’s words ‘real world’, it needs to be tried and tested in the only place it matters the showroom floor. There is no room for theory when your goals are for your team to sell more cars, hours or parts and retain more profit. In dealerships around the world the focus applied by many of the sales executives is to try and sell a deal. Symco specialise in getting your teams to focus on selling themselves, the product and then supporting this with the deal.
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