Overcoming Challenges & Embracing Opportunities with Jeannette Linfoot

- Technology is good. You don't want to miss on innovation but it's important to prioritise and focus if this piece of tech is right for your business and your target customer.

- You have to really know your customers. If you make assumptions about your clients/customers that are not current, you end up going to the wrong track.

- Innovation is key in business too. Sometimes, you have to shake things up and bring your customers to a new level of products and services.