#192 RØDE Founder Peter Freedman: Swedish Outsider, High School Dropout, Insecurities, Building a Global Audio Empire

Peter Freedman AM is the Founder and Chairman of RØDE and The Freedman Group. He received Australia’s highest national honor, the Order of Australia (denoted by AM) in 2016 for his efforts to Australian and global society.

Established in 1991 as a brand under Freedman Electronics – the sound installation company started by his parents in 1967 – Peter has grown RØDE into the world’s leading creator technology brand. RØDE’s microphones and audio products are the number one in a range of categories, including content creation, podcasting, studio recording and broadcast.

Today, RØDE is a global company with offices across the world, including the US, UK, Germany, China and Japan. Its headquarters are in Sydney, Australia, where it designs and manufactures its products, exporting to 118 countries globally. Peter established The Freedman Group as a parent company to RØDE, which has since acquired several legendary audio companies, including APHEX, SoundField, EVENT and, most recently, iconic American pro audio brand Mackie.

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