On this episode of the Winning the Challenger Sale podcast, Andee Harris, CEO of Challenger, recaps highlights from the second most popular theme from the podcast last year. The goal is to help you kickstart the year on a solid foundation while riding on the wings of these clips. This time, she walks us through deep insights from the theme “Turning Interest into Advocacy.” Tune in to learn how to convert a single interested stakeholder into an advocate for you among the broader buying team from interviews with Mor Assouline, Jeff Bajorek, Nate Nasralla, and Brandon Fluharty.