474: How accurate was our financial model for the market entry strategy study? (Strategy Skills Classics)

Dive into the complexities of financial modeling for market entry strategies. Discover how a financial model for a foreign bank's entry into the U.S. was evaluated against real market conditions. Learn about the challenges in predicting costs and profits, and the importance of aligning model inputs with actual data. This engaging discussion sheds light on the balance between model complexity and reliability, offering insights for anyone interested in strategy and finance.