Standout Creatives: Business, marketing, and creativity tips for solopreneurs launching their ideas 34: Jim Hopkinson on Embracing the New, the Importance of a Side Projects, and Tips on Negotiation
Jim Hopkinson is an author, speaker, teacher, and, entrepreneur. Jim has worked at startups, big corporations, and for himself at SalaryTutor.com. In this episode, Jim talks about the lessons he learned while working at ESPN and WIRED, why side projects are important, and the best ways to negotiate your salary.
Embrace the NewJim has always been ahead of the curve when it comes to emerging technologies. He was a digital producer before that title even existed and he has always embraced new technology.
While at ESPN he worked on the team that was creating the ESPN phone before cell phones became a part of every day life. He helped manage the Twitter and Facebook accounts at WIRED, and helped WIRED get into podcasting.
All this isn't to tout his accomplishments. It just shows you that embracing change can put you ahead of the curve. Don't be stuck in your old ways. Be willing to pivot and try new things.
Importance of Side ProjectsWhile Jim was working at WIRED he was also working on his own projects. He was podcasting on the side for five years and wrote his own eBook on salary negotiation.These endeavors may not have paid off immediately, but when he was let got at WIRED, he had something to fall back on. Instead of scrambling to find a new job, Jim was prepared because he was doing things on the side.
Right around the time he was fired, he was also offered the chance to speak at SxSW. He has now spoken there six times. He was also able to leverage his eBook into SalaryTutor.com
All of this shows you that you can't rely on others to make your living. Jim has been let go multiple times, and each time he was able to get right back on his feet.
Research Before Taking an Employer's OfferWhen most people accept a new job, they take what's given to them. They normally think "I should just be grateful to have a job." Jim doesn't think that way. If you don't negotiate your salary, you could be missing out on thousands if not tens of thousands of dollars.
The biggest problem with most people is, they do very little research when negotiating. Here are the five places to learn about how much your job could be paying you: salary research sites, job board sites, industry research guides, your internal network, and your external network. By doing a little research, you can find out exactly what you are worth. Instead of going in blind, be prepared to ask what you're worth.