

Lauryn Bosstick, Founder of The Skinny Confidential and Entrepreneur: Gives Influencer Content Marketing Tips, How to Use Oils For Facial Manipulation, Her Best Productivity Hacks, and How to Manage and Discipline Your Time On Social Media
49 snips Jun 1, 2021
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Blogging Beginnings and Tone
- Lauryn started her blog in 2010 noticing a gap beyond typical beauty and lifestyle content.
- She created a casual, authentic tone like chatting over drinks to connect deeply with her audience.
Ignore Saturation Excuse
- Stop using "saturation" as an excuse; unique perspectives always find space online.
- Focus on serving the followers you have rather than obsessing over numbers or more followers.
Jaw Surgery Pivot to Product
- Lauryn had jaw surgery that left her swollen for years, forcing a content pivot beyond looks.
- This personal challenge sparked her interest in facial bloat, manipulation, and creating her ice roller product.