Adapting to Remote Production: Making Commercials from Home

During the COVID-19 pandemic, our company had to pivot to remote production. We started with a small project for Slack, where we initially planned for a small crew. However, as restrictions tightened, we had to rethink our approach. We assembled a compact production package, including a Blackmagic Pocket Cinema Camera, sound equipment, and light mats. Our DP and director worked remotely via teleconferencing tools, guiding the talent through self-shooting. The success of this project led us to formalize this approach into a package called 'Lunchbox.' It allows us to offer remote production as an option to clients during this uncertain time.