02 Paul Collins, Global Creative Director, Bang & Olufsen

Paul Collins is the Global Creative Director at Bang & Olufsen, a member of the Inside Out® Community and a Judge for our 2024 awards.

Paul heads up their in-house creative team and is responsible for the brand and all creative output Globally.

Paul likes to make waves, creating work that has cultural impact. He does this by working with brave people willing to take risks and defy mediocrity by working at the intersection between storytelling and services.

His work landed Åkestam.Holst third-best interactive agency in the World via The Gunn Report - where one living US President tweeted about his work. In his spare time, Paul is a regular keynote speaker and an ardent biohacker - where he is still trying to figure out how the chip implant in his hand can help him live a life without credit cards and keys.

---

In our 2024 report we outlined why I believe we are in the beginnings of a fourth wave of in-housing creativity. Download the report for FREE here https://theinsideout.community/resources/the-future-of-in-house-creative-leadership/#resource-form