Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, talks with Blake Adams VP of Marketing at Florence.
Stuff we discuss:
- Using events, retreats, and virtual roundtables to build community for your prospects
- Creating opportunities for engagement
- How creating communities and engagement opportunities leads to referrals
- How Florence uses podcasting to generate leads, shorten sales cycles, and develop thought leadership
- The marketing value of creating value for prospects before asking for anything in return
Learn more about Florence
Connect with Blake on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
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B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing