The @MarketingMax Show #25 - What is "VIBE" Marketing? & how to use it TODAY
Apr 4, 2025
Discover the innovative world of VIBE marketing, where creative offers connect with consumer values. Learn about strategic repackaging of products to attract diverse audiences and boost revenue. Explore real-world examples that showcase the psychological impact of tiered pricing. Delve into how AI is revolutionizing rapid app development for startups. Uncover the balance between leveraging AI tools and maintaining personal engagement for authentic marketing, alongside practical insights to cultivate genuine connections with your audience.
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Free Concessions Strategy
- Coastal Carolina offers free concessions at football games, potentially offsetting costs with increased ticket prices.
- This strategy targets cost-conscious attendees and enhances the game experience.
Strategic Price Increases
- Don't be afraid to raise prices, especially if you're adding value.
- Consider bundling add-ons or offering limited-time promotions with extra features.
Offer Repackaging
- Repackage existing offers to appeal to different customer segments.
- Focus on outcomes, not just outputs, and consider what's valuable to clients.