Kumar Vembu is a product manager and a serial entrepreneur and has founded multiple startups over the past 3 decades. He founded GoFrugal in 2004 to provide services for the Indian Retail industry with the aim of getting Indian businesses to go digital. In this episode he spoke about Building SaaS for the India market, the nuances of building and selling to Indian retailers, advantages of scaling from India and more with Roshan Cariappa.

Key Highlights:

(00:00) Introduction

(01:52) Founding Journey of GoFrugal

(06:46) Building with the customer

(12:37) Building SaaS for the India market

(16:48) Advantages of scaling from India

(19:18) Digital Transformation for SMBs

(27:31) Improving customer experience through digital

(34:05) Impact on business with gofrugal

(40:33) Evolution of the retail market & pandemic impact

(45:17) Nuances of building and selling to indian retailers

(48:40) Bootstrapping v/s Fundraising

(51:56) Optimisim for future of B2B SaaS

(55:08) Closing Remarks

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Connect with Kumar:

Linkedin: https://www.linkedin.com/in/kumar-vembu-a0a45710/

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Connect with Us:

Linkedin: https://www.linkedin.com/company/startup-operator

Twitter: https://twitter.com/OperatorStartup

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EP 114 : Building for Indian Retail - Kumar Vembu (CEO, GoFrugal) | Digital Transformation | Scaling SaaS